Sucking up to China to protect its lucrative cash flow, Nike’s CEO says the American company’s brand is “just doing it for China.” The Swoosh is now figuratively intertwined with yellow stars on the red Chi-com flag.
Nike chief executive John Donahoe not only defended his woke Oregon-based company’s ties to China, but he also affirmed its competitive advantage in the Asian dictatorship, despite China’s notorious reputation for forced labor in the manufacturing of sports apparel.
“Nike is a brand that is of China and for China,” Donahoe unashamedly and unapologetically said.
Yahoo sports-writer Caroline Downey reported that Donahoe joined Nike in 2020 and has spent much time scoping out its operations in China. Greasing the skids with China, Donahoe said the company’s “biggest asset is consumer equity in the brand … it’s real, I saw it in my first week on the job.”